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Facebook Ad Benchmarks

By Greg Quinn | August 20, 2018

Facebook ad benchmarks matter, especially when your goal is business growth. Companies large and small in almost every industry are scrambling for attention on Facebook. How do you know if your ads are working? We’d all love to have what we’d consider high click-through rates (CTRs) and low cost per action (CPA), but how do […]

11 Brand Building Instagram Marketing Tips

By Ruth Corcoran | July 10, 2018

With the right Instagram marketing tips and a strong focus on the interests of your target market, there’s a good chance you can build a loyal following for your brand on Instagram. Statista.com reported that as of June 2018, Instagram had reached 1 billion active monthly users worldwide. The company projects they will surpass 111 […]

Is influencer marketing worth the investment?

By Ruth Corcoran | May 23, 2018

Influencers, or opinion leaders as they are also called, can generate excitement for your brand and help to sell products and services. They build relationships for your brand via social media, reaching customers thought targeted posts and blogs. Influencer marketing content is thought to deliver 10 times higher ROI than other forms of digital marketing. […]

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